30 Nov 2012

Sorbus Racing - Branding and Copywriting

Sorbus Racing wanted a logo to apply to their racing team. The name 'Sorbus' came from their grandfathers race horse so they wanted this tie in the logo. The prancing horse was also adopted to relate to the horse from the Ferrari logo seeing as they race in the Ferrari 458 GT class. Also shown is the brochure I made using my own photography from the race day at Donnington, the aim of this brochure is to attract more sponsorship to the team.